PING introduces 2014 product line

January 02, 2014

by: Golf Canada

PING is introducing a comprehensive new product line designed to deliver big distance gains while offering forgiveness and consistency for golfers of all abilities.

The new products include the i25 driver, irons, fairway woods and hybrids; the long, high-flying Karsten® hybrid/iron set, and the Karsten® TR putters with fully machined variable-depth grooves. Also unveiled was the innovative PWR metal-wood shaft family that uses variable weight and balance points to ensure a proper fit.

The new products can now be pre-ordered at PING-authorized golf shops.

“Our constant push for innovation continues to inspire technologies that help every type of golfer play better,” said John A. Solheim, PING Chairman & CEO. “The new metal woods and irons carry a common theme of increased distance but are engineered with the improved consistency, forgiveness and feel that we design into all PING clubs. Together, with a proper fitting to determine the best combination of models, golfers can expect improved performance throughout their set. To help golfers make more putts, our patented variable-depth-groove technology is milled directly into the face of the new Karsten TR series, yielding unmatched distance control.”

A distinguishing characteristic of the i25 driver and fairway woods are subtle racing stripes on the crown, which improve the consistency of clubface orientation at impact. The same width as a golf ball, the stripes offer a visual cue (consciously or sub-consciously) that can lead to multiple benefits. They can help the player aim the clubface accurately, align one’s body to the target, and assist in taking the club back on the proper path. All of which helps facilitate delivering the clubface squarely at impact, Solheim added.

To optimize performance with the i25 driver, fairway woods and hybrids, PING engineered an industry-first shaft series that offers different weights and flex profiles without altering the club’s swingweight. Called PWR (Performance, Weighting, and Responsiveness), the shafts are matched to golfers by the weight and flex that fits the motion of their golf swing and their desired shot shape.

“With adjustable clubs, fitting for shaft weight has been limited because of its effect on swingweight,” Solheim noted. The PWR Series overcomes that by varying the centre of gravity location of the different weights so we can offer options that optimize ball flight while providing a better-feeling, more-responsive shaft.”

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