Golf fans will continue to toast Canada’s National Opens with
Sleeman’s premium lineup of beers.
OAKVILLE, Ont. – Golf Canada and Sleeman Breweries are excited to announce a new multi-year partnership agreement that keeps this iconic Canadian beer as the Official Beer of Golf Canada, the RBC Canadian Open and CPKC Women’s Open.
The renewed partnership deepens the connection between two strong Canadian brands committed to elevating the fan experience at Canada’s premier golf events. Fans can look forward to enjoying Sleeman’s premium portfolio of beers across both National Open Championships from refreshing pours on the course to new elevated hospitality experiences.
As part of the expanded agreement, Sleeman Breweries will become the presenting partner of the Sleeman Clubhouse (formerly the 1904 Club) at the RBC Canadian Open. The newly branded 20,000-square-foot venue nestled between the fifth and 13th fairways at TPC Toronto at Osprey Valley will deliver one of the tournament’s most sought-after hospitality experiences. Fans can expect tiered viewing decks, upscale lounge spaces, gourmet food, private bars serving Sleeman’s signature lineup, and an electric atmosphere to take in world-class golf in style.
“Sleeman Breweries has been an exceptional partner of Golf Canada, and we are proud to extend and deepen our partnership with a brand that Canadians know and love,” said Mark Palmer, Chief Commercial Officer, Golf Canada. “Together, we will deliver an unforgettable fan-first experience at both of our National Open Championships.”
Founded in 1834 and proudly based in Guelph, Ontario, Sleeman Breweries is the third-largest brewer in Canada and is known for its legacy of craftsmanship. Sleeman’s portfolio of beers includes Sleeman Original Canadian Lager, Sleeman Clear 2.0 Light Lager, Sleeman Honey Brown Lager, and Sleeman Zero+ Lager, a premium non-alcoholic option that will also be featured as part of the renewed partnership.
“Sleeman has a long history of bringing Canadians together and few things unite us more than the game of golf and a shared appreciation of quality beer. That’s why, we are thrilled to be extending our partnership with Golf Canada, allowing us to connect with Canadian sports fans across the country in a meaningful way.”, said Lorne Zweig, VP Sales, Sleeman Breweries. “Canadians are passionate about golf, and together we look forward to elevating the experience for them both on and off the course.”
The 2026 RBC Canadian Open will take place June 10-14 at TPC Toronto at Osprey Valley in Caledon, Ont. and the 2026 CPKC Women’s Open will take place August 19-23 at Royal Mayfair Golf Club in Edmonton, Alta.
For more information on the Sleeman Clubhouse or to secure your spot in the premium space, please visit rbccanadianopen.com/tickets/.
For more information on Sleeman Breweries and its offerings, please visit sleemanbreweries.ca.
ABOUT SLEEMAN BREWERIES
Sleeman Breweries, founded in 1834 and proudly revived in Guelph, Ontario in 1988, is now Canada’s third-largest national brewer. Rooted in Canadian heritage and craftsmanship, Sleeman has always done things differently, from pioneering clear bottles, launching a cream ale in a lager-dominated market, and crafting time-honoured Canadian brewing traditions with a modern blend. Sleeman’s portfolio includes top Canadian brands like Sleeman Original Canadian Lager, Sleeman Clear 2.0 Light Lager, Sleeman Honey Brown Lager, and Sleeman Zero+ Non-Alcoholic Lager. For more information, visit www.sleeman.ca.
